Organic coffee, making sure your coffee is green
Organic coffee makers struggle to compete with major coffee producers. As our planet forests keep vanishing, who do you want to support: a small organic coffee plantation, or someone who just cares for maximizing profit regardless of environmental damaging practices?
Traditional coffee plantations usually are intermixed with shade trees, and use no pesticides. Larger corporations got rid of those shade trees, to maximize coffee production. Without the trees, pesticides must be used to control bugs, and the soil more quickly becomes depleted, requiring more chemicals as fertilizers, etc. Why do they do this? Simply because it's cheaper that's the only thing organic coffee can't compete with.
Just as you'll probably prefer your home grown fruits and vegetables, organic coffee offers you a taste that cannot be mimicked by large scale industrial growth processes. And besides getting a better tasting coffee, you'll also be helping people that care for the world we live in. Isn't that worth the few extra pennies the next time you're choosing your coffee?